Showing posts with label online marketing. Show all posts
Showing posts with label online marketing. Show all posts

Saturday, February 20, 2016

5 facts about rel=no follow attribute to keep in mind before optimizing your search

In 2005 all 3 search engines,Yahoo, Bing an google agreed to support an initiative to reduce the effectiveness of automated spam
Unlike the meta robots version of NoFollow, a new directive was employed as an attribute with within an or link tag to indicte the fact that the linking site " does not vouch for the quality of the linked page.



With In short the rel=nofollow tag was intended for search spiders not to pass on the link juice to the third party link which the website is linking to originally this enabled to " stop automated links appearing o blogs as comments, forums and other user generated content siteswhere links were liberally splashed around, to fool the search engine to crawl and pass on the usual benefits of the search benefits

 In due course of time" it was seen" most website owners used content from other sites, but used the tag rel=no follow" to stop the link juice flowing to the linked page. However google guidelines say that " only paid links" or links attained through dubious methods should be used as rel=noFollow tag. Google also says that " when linking a site " which is editorially good" you should not be using the " rel=no follow tag.



Please note that although the rel=noFollow tag is used to indicate search crawlers from passing on the linking benefits, it does not stop indexing the link( despite the lack of semantic logic)
You can implement the no Follow link as follows a <a href="http://www.onlinemarketing-trends.com/" rel="NoFollow">

In  2009, Matt Cutts wrote a post which suggests that" link juice " associated with NoFollowed link is discarded rather than reallocated , In theory you can still use rel=NoFollow  many times you want, however using it on internal links does not bring the type of benefit webmasters and seo preference which it once used to

One word of caution, is  using it many times across external links too many times,can be flagged as a site being overoptimized. the thumb rule here is out of 10 posts use no follow for 7 of them , while for posts which  you use from third parties" no do use rel=no Follow for sites which are editorially seen as very strong

Sunday, February 7, 2016

10 duplicate content checker tools to prevent seo penalty



Here are some of the tools which will help you to filter out duplicate content issues and prevent SEO to crawl your site which it sees as duplicate and penalise the, . This list contains both paid and free tools

1. Duplichecker :Duplichecker free plagiarism checker search This free plagiarism checker tool allows you to conduct text searches, docx or Text file, and URL searches.

 2. Siteliner: Free Duplicate Content Checker  from Siteliner For checking entire websites for duplicate content.Simply paste your site’s URL in the box and it will scan for duplicate content, the SiteLiner premium service is very affordable (each page scanned only costs 1c),

 3. PlagSpotter :Free Plagiarism Checker Recommendation From Thrive .You can sign up for their no-cost 7 day trial to enjoy a plethora of useful features, including plagiarism monitoring, unlimited searches, batch searches, full site scans, and much more. PlagSpotter's paid version is extremely affordable.

 4)Moz Tool : quite handy  paid tool to understand,which content keywords or phrase is duplicated.

5) CopyScape : One of the most well known duplicate content checker for free from copyscape.CopyScape offers a free URL search, with duplicate content results coming in in just a few seconds.

6) Wordtracker Tool : This filters the duplicate  phrases and lets you import into a pdf file. It also helps you match a url that is stealing content from you site

7) Webconf : This tool will tell you the number of pages and the urls  which are duplicate content and the site results which has copied content from your site .Once your type the url in the content box, it allows you to determine the percentage of duplication similarity between two pages.)http://www.webconfs.com/similar-page-checker.php

 Free Tools 
 1. Duplichecker
2. Plagiarisma
3. Plagium

Tuesday, January 26, 2016

obamacare at crossroads as insurance co-ops set to be abandoned


"obamacare health co ops plan now at crossroads"


AMOUNT OF LOAN PROVIDED BY THE FEDERAL GOVERNMENT TO SET UP THE HEALTHCARE INSURANCE CO OPS




A new breed of health insurers created under the Obama Affordable Care Act — was intended to create non-profit insurers is  on its last legs now ,with several of the ventures forced to close down around the  country. President Obama's much vaunted Obamacare — is on shaky financial ground in many of the 23 states where the plans began.

The nonprofit health plans were envisioned as a consumer-friendly counterweight to for-profit insurers, a way to provide more competition, greater consumer choice and better coverage in markets typically dominated by big commercial carriers. The government allocated billions of dollars in loans for them, Insurance co ops under health law received $1.17billion  in federal loans , which the government said its  working on recouping the funds