Thursday, January 21, 2016

cost per mobile app installs across south american nations





Brazil Costa Rica and Chile are among the nations with highest mobile app downloads, with 81%,9% and 3% receptively .Online gaming and sports  have seen the highest mobile app downloads across Latin America. The highest cost per installs aross iOS devices in Chile is highest  ( 10X) followed by Argentina,(5x) Costa rica and Brazil.. Brazil is the cheapest market in terms of getting mobile app downloads across mobile devices as compared to Argentina ( data : inmobi)

china lead in app downloads,have lowest cost per installs across asia pacific

LIST OF ASIA PACIFIC COUNTRIES THAT LEADS MOBILE APP DOWNLOADS 




China leads the Asia pacific nations in terms of highest mobile app downloads, followed by Indonesia and India . Mobile  Commerce and travel category apps saw the highest growth YoY.

Cost per installs across iOS devices is highest in Indonesia,( 2X times ) followed by Vietnam and South Korea .This means advertising your app across iOS users in  Indonesia is most expensive, China remains the cheapest asian country for app installs across iOS devices.

cost per installs across iOS device lowest across north america

"mobile app downloads across north america"

 Mobile app downloads across North America

US and Canada  mobile users  lead in gaming app downloads , while cost per installs across iOS device is lowest in United states





Wednesday, January 20, 2016

top 10 venture capital investors with a stake in the billion dollar start up unicorns

"the movers and shakers of VC funded billion dollar star ups"
SEQUOIA  CAPITAL, KLEINER PERKINS ,ACCEL PARTNERS AND GOLDMAN SACHS are among the biggest 5 VC investors  who have a investment across the world's hottest billion dollar unicorn start up clubs



"the top VC fund houses invested across billion dollar start ups"

This chart sums up ' the hottest VC investors" who have their hand on the pie of worlds top 150 billion dollar start up clubs.The combined valuation of 2016 biggest 150 unicorns exceed $525 billion . Incidentally all the VC funding players are the ones that have invested early,spotted a potential start up early and have stayed invested..The chart also shows which are the top 10 VC funding firms have,    surprisingly good hit rate when it comes to "spotting businesses with sustainable revenue model.


3 biggest wearable device categories by shipments : infographic





"smartwatch, fitness trackers ,cameras top 3 wearable market"


THE STATE OF THE GLOBAL WEARABLE MARKET BY PRODUCT CATEGORIES


Global wearables market will grow at a compound annual rate of 35% over the next five years, reaching 148 million units shipped annually in 2019, up from 33 million units shipped this year.The chart above shows the biggest wearable categories that will be picking up pace in the next couple of years. Smart Watches , Fitness Trackers and wearable cameras will see the biggest growth in the coming years.

The merging of wearable cameras and virtual reality (VR)  along with  integration of smart augmented reality (AR) glasses  will  be the biggest disrupter in the future of computing platforms.

Tuesday, January 19, 2016

Samsung take a beating in MENA region as local brands gain momentum

Middle east and North african ( MENA ) region continue to show brisk sales of overall mobile phones (smartphones + feature phones)  as the region 'mobile sales grew 23% Yoy.  Smartphone sales across these regions have been  growing 3  times faster that global  smartphone growth

"mobile marketshare in MENA nations"

MIDDLE EAST AND NORTH AFRICAN MARKET : MOBILE OEM'S ACROSS THE REGION


  • Samsung , Huawaei and Tecno were among the top 3 biggest players in this regions,
  •  Samsung's share in 2015 declined to 41%, a 9% decline from 50% share it had in Q3,2014
  • Samsung loss was, was Tecno's gain .The local brand Tecno saw its marketshare grow from 4.8% to 8.2% 
  •  Tecno became the 3rd largest mobile player, notching up 123% increase in mobile shipments in juts under a year 
  • Apple' increased its marketshare in the MENA nations from 2.2% to 4%and broke into the top 5 largest players



the demographic divide in america: baby boomers vs millenials




"demographic dividend in america: population by age group"

REAL TIME DEMOGRAPHICS IN UNITED STATES