revenue wise rank of global auto suppliers : top 10 List

top 20  global auto component supplier list

The chart from statista shows global auto suppliers ranking by their revenue split.German companies continental and Bosch with automotive segment revenue of around 33.3 billion euros takes the top 2 ranking ,while Canadian company Magna ranked 3rd with around $30billion revenues .

50% global digital ad spending is accounted by us and china

 GOBAL DIGITAL MARKETING AD SPENDS BY TOP 5 BIGGEST MARKETS

US and China accounts for more than 50% of digital ad spending budgets with a total of $73billion  shared between the 2 nations last year. According to emarketer out of  a total of $146billion  digital spending  which is presently shared between   biggest top 5 digital markets of the world, which includes  Japan ,UK, Germany apart from US and China

2016 to see 4.7% increase in global advertising spends,share of online jumps 26%

YEAR ON YEAR AD SPENDING GROWTH RATES : NORTH AMERICA  AND  UNITED STATES

The latest Carat report on " global advertising spends"is based on the  data received from 59 markets across the Americas, Asia Pacific and EMEA,

Carat’s latest global advertising expenditure forecasts that global advertising spend will grow by +4.0% in 2015 to US $529billion, while  ad spends in  2016 is predicted to grow by +4.7%, accounting for an additional US$25billion in spending

Marketers will increase their Mobile and Online Video advertising spends especially across social media, with +51.2% and +22% year-on-year growth expected this year.Programmatic buying is also experiencing rapid growth at a rate of +20% each year.

GLOBAL ADVERTISING YEAR ON YEAR GROWTH : 2015 VS 2016

Western Europe remains stable with consistent year-on-year growth at +2.6% in 2015 and +2.9% in 2016 driven by positive momentum in the UK and Spain.

The online & digital  media,  share of  2015 advertising spends was 24.3% which will increase to 26.5% in 2016..Digital continues to be the only channel which is seeing double digital growth, predicted at +15.7% in 2015 and +14.3% in 2016

• Across 10 of the markets analysed, including the UK, Ireland, Canada and Australia, Digital is now the principle media used based on spend, with the US market predicted to join this list in 2018 when digital advertising spend is forecast to overtake TV advertising by more than US $4billion.
  
• The positive momentum of advertising spends  is expected to continue across the world at the 

1. Western Europe at +2.6%, 
2. North America +4.2%
3. Asia Pacific  at +4,1%
4. Latin America +12.7%

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